OMK Attends Business Breakfast Focusing on Corporate Volunteerism Development
The United Metallurgical Company (AO OMK, Moscow) attended a corporate breakfast focusing on corporate volunteerism and public Government co-sponsored by the Agency for Strategic Initiatives (ASI) and the TASS News Agency.
The discussion was joined by ASI General Manager Svetlana Chupsheva, Artem Shadrin, Strategic Development and Innovation Department Director at the Russian Ministry of Economic Development, Elena Feoktistova, Center Director, Corporate and Social Responsibility and Non-Financial Reporting Center at the Russian Union of Industrialists and Entrepreneurs (RUIE), Russian Managers’ Association First Deputy Executive Director Vadim Kovalev and other business and non-profit representatives.
A discussion was held at the event regarding formats for possible Government support for corporate volunteerism and capability to extend volunteer activity models into the provinces. Leaders of the Champions of Charity Awards, including OMK, shared insights into the development of economic volunteerism and its social effects.
In 2017, the primary thrust in corporate volunteer projects has been to transition from one-off volunteer events to systemic sustainable projects. At the present time, OMK has about 3,000 regular volunteers creating and implementing their own projects, donating blood and planting forests on a regular basis, acting as mentors for orphans in their home towns, helping seniors, proposing environmental initiatives, and raising funds for charitable causes. An additional 6,000 or so get involved in charitable activities, marathons, and other events.
The United Metallurgical Company has been holding the OMK-Partnership Competition of Social and Charity Initiatives and running the Start Your Own Business social entrepreneurial program since 2015.
In 2016, OMK's efforts in developing corporate volunteer work were recognized more than once with various awards. These include a 2016 Russian Volunteer of the Year public recognition badge in the category for Socially Responsible Business Partners for Volunteer Initiatives, the second place in the Champions of Charity National Competition of Corporate Volunteer Projects in the category for contributors to the cause of corporate volunteer work. The Company was recognized for progress in systemic charity and engagement with local authorities, non-profit employees, and local residents in the areas of operation in working towards sustainable development goals.
Based on 2016 results, OMK was counted among the best in the RUIE Responsibility and Openness and Course for Sustainability Indices. It was also named third in the national RUIE competition for the Russian Business Leaders: Trends and Responsibility 2016 in the category for supporters and promoters of social business initiatives.
In his December Address to the Federal Assembly, the President of Russia charged the Russian Federation Civic Chamber and the Agency for Strategic Initiatives (ASI) with developing an action plan to expand the volunteer movement in Russia by April 30, 2017.
ASI developed and approved a new strategic initiative to develop volunteerism (volunteer initiatives) in the provinces to meet the objectives set by the President. Under this initiative, ASI is developing a model that would be conducive to the growth of volunteerism and to improving local statutes and building up infrastructure. It is also assisting in expanding corporate volunteer programs.
At the present time, best practices have been recorded having to do with collaboration between businesses and non-profits in the social sphere, in raising private money as well as engaging able-bodied residents in socially significant activities. Foundational techniques have been defined for corporations to engage employees in volunteer programs under the auspices of the SoSeDI Social Media Network as well as the National Council for Corporate Volunteer Activities.
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